8THREE x UKM FTSM – Video Podcast Experience Sharing
At 8THREE we believe creative growth depends on a strong community. We recently teamed up with the Faculty of Information Science & Technology (FTSM) at Universiti Kebangsaan Malaysia (UKM). Together, we hosted an interactive workshop on video‑podcast production.
What the Session Covered
- Creation
- Planning a Podcast: Our Production Lead, Cynthia, walked students through the nuts and bolts of concept development—choosing a show format, structuring episodes, booking guests, and building a content calendar that keeps momentum.
- Production Fundamentals: She then gave a live demo of our typical set‑up: multi‑camera angles, lighting on a budget, and audio capture basics that ensure a clean, professional sound.
- Final Touch
- Editing Deep Dive: Editor Lead Kai Qi revealed how we transform uncut footage into a scrolling‑stopping final product. Topics included timeline organization, color consistency, caption styles for social feeds, and tricks for keeping viewers engaged past the first 30 seconds.
- Platform Optimization: The session wrapped with best practices for distributing podcasts on YouTube, TikTok, and Spotify—complete with real analytics from our own channels.
Why We Do It
Our motivation is twofold:
- Giving Back. 8THREE’s growth has always been fueled by shared knowledge—from mentors, peers, and clients. Passing those lessons on ensures the next generation of creators gets a head start instead of a hurdle.
- Spotting Tomorrow’s Talent. Workshops like these double as informal auditions. Hands‑on tasks and Q&A reveal students whose curiosity, discipline, and spark suit real‑world production.
The UKM collaboration is the first of several outreach initiatives on our 2025 calendar. We believe sustained industry–campus partnerships create a virtuous loop: students gain real‑world insight. And, we stay plugged into emerging trends and fresh perspectives.
If you represent an educational institution—or you’re a student eager for a behind‑the‑scenes look at professional production—drop us a line. Let’s keep the creative conversation going and ensure Malaysian content continues to punch above its weight on the global stage.
